It’s All In Our Heads: Protecting Biodiversity with Behavior-Centered Design

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In his November 28, 2017 presentation titled It’s All In Our Heads: Protecting Biodiversity With Behavior-Centered Design, Kevin Green, Senior Director of Rare’s new Center for Behavior & the Environment, posits that in spite of all the compelling reasons to protect biodiversity for our own well-being, we are still facing the “sixth extinction.” He talks about why the same strange features of our uniquely human psychology that have gotten us into this mess are the key to getting us out.

Speaker Bio

As the Senior Director of Rare’s Center for Behavior & the Environment, Kevin works closely with Rare’s leadership, staff and partners to integrate state-of-the-art science about human motivation and decision-making into the execution of conservation programs worldwide. He has trained practitioners across the U.S., Latin America and Asia in qualitative and quantitative social research methods and behavior-centered design of conservation campaigns whose success hinges on communities adopting new, sustainable norms and behaviors.

Kevin is a faculty member of the Kinship Conservation Fellows program and a Senior Fellow of the Environmental Leadership Program. Prior to joining Rare, he held fellowships with the Nature Conservancy and Worldwatch Institute, and taught at a small university in rural Cambodia. He holds an M.A. in Economics and International Development from Johns Hopkins University and a B.A. in Anthropology and Sociology from Washington and Lee University.


Click below for the webinar recording from the event.

Click here to view the presentation slides.



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